Pieter van Gils http://pietervangils.com A Resource for All Things that Interest Me Thu, 29 Dec 2011 12:09:41 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Marketing Metrics: Is the emphasis on ROI actually hurting Marketing http://pietervangils.com/2011/12/marketing-metrics-is-the-emphasis-on-roi-actually-hurting-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=marketing-metrics-is-the-emphasis-on-roi-actually-hurting-marketing http://pietervangils.com/2011/12/marketing-metrics-is-the-emphasis-on-roi-actually-hurting-marketing/#comments Thu, 29 Dec 2011 12:09:41 +0000 Pieter http://pietervangils.com/?p=104 Marketing Metrics: Is the emphasis on ROI actually hurting Marketing? via marketingsherpa  blog / interview with Menno Lijkendijk

]]> http://pietervangils.com/2011/12/marketing-metrics-is-the-emphasis-on-roi-actually-hurting-marketing/feed/ 0 There is only one valid definition of a business purpose: to create a customer http://pietervangils.com/2011/12/valid-definition-of-a-business-purpose-create-a-customer/?utm_source=rss&utm_medium=rss&utm_campaign=valid-definition-of-a-business-purpose-create-a-customer http://pietervangils.com/2011/12/valid-definition-of-a-business-purpose-create-a-customer/#comments Wed, 28 Dec 2011 12:20:23 +0000 Pieter http://pietervangils.com/?p=101 There is only one valid definition of a business purpose: to create a customer via Forbes / Steve Denning

]]> http://pietervangils.com/2011/12/valid-definition-of-a-business-purpose-create-a-customer/feed/ 0 Should you copy your competitor? http://pietervangils.com/2011/12/should-you-copy-your-competitor/?utm_source=rss&utm_medium=rss&utm_campaign=should-you-copy-your-competitor http://pietervangils.com/2011/12/should-you-copy-your-competitor/#comments Tue, 20 Dec 2011 11:59:56 +0000 Pieter http://pietervangils.com/?p=95
Via Dilbert

]]> http://pietervangils.com/2011/12/should-you-copy-your-competitor/feed/ 0 Mark Zuckerberg – Inside Facebook (BBC Documentary) http://pietervangils.com/2011/12/mark-zuckerberg-inside-facebook-bbc-documentary/?utm_source=rss&utm_medium=rss&utm_campaign=mark-zuckerberg-inside-facebook-bbc-documentary http://pietervangils.com/2011/12/mark-zuckerberg-inside-facebook-bbc-documentary/#comments Wed, 14 Dec 2011 16:12:27 +0000 Pieter http://pietervangils.com/?p=93 Continue reading →]]> “Emily Maitlis reports on life inside Facebook. Featuring a rare interview with Zuckerberg himself, the film tells the story of Facebook’s creation, looks at the accuracy of The Social Network movie, and examines Facebook’s plans to use the personal information it has collected to power a new kind of online advertising.”

]]> http://pietervangils.com/2011/12/mark-zuckerberg-inside-facebook-bbc-documentary/feed/ 0 Construction drawings of my apartment from February 1882 http://pietervangils.com/2011/12/construction-drawings-of-my-apartment-from-february-1882/?utm_source=rss&utm_medium=rss&utm_campaign=construction-drawings-of-my-apartment-from-february-1882 http://pietervangils.com/2011/12/construction-drawings-of-my-apartment-from-february-1882/#comments Tue, 13 Dec 2011 14:32:40 +0000 Pieter http://pietervangils.com/?p=86 If you live in Amsterdam you should definitely have a look at the city’s online image archive. You can even order the pictures or photo copies from original drawings.

]]> http://pietervangils.com/2011/12/construction-drawings-of-my-apartment-from-february-1882/feed/ 0 A floating forest 300 meter above Taiwan’s skyline http://pietervangils.com/2011/12/amazing-architecture/?utm_source=rss&utm_medium=rss&utm_campaign=amazing-architecture http://pietervangils.com/2011/12/amazing-architecture/#comments Tue, 06 Dec 2011 13:40:53 +0000 Pieter http://pietervangils.com/?p=82

Via: Taiwan Tower First Prize Winning Proposal / Sou Fujimoto Architects / Gizmodo

]]> http://pietervangils.com/2011/12/amazing-architecture/feed/ 0 Cross channel: dé hit van 2012 http://pietervangils.com/2011/12/cross-channel-de-hit-van-2012/?utm_source=rss&utm_medium=rss&utm_campaign=cross-channel-de-hit-van-2012 http://pietervangils.com/2011/12/cross-channel-de-hit-van-2012/#comments Fri, 02 Dec 2011 11:05:19 +0000 Pieter http://pietervangils.com/?p=80 Dutch article on blog Jungle Minds: Cross channel: dé hit van 2012

]]> http://pietervangils.com/2011/12/cross-channel-de-hit-van-2012/feed/ 0 TNS Digital Life 2011- Worldwide study on online consumer behaviour http://pietervangils.com/2011/12/tns-digital-life-2011-worldwide-study-on-online-consumer-behaviour/?utm_source=rss&utm_medium=rss&utm_campaign=tns-digital-life-2011-worldwide-study-on-online-consumer-behaviour http://pietervangils.com/2011/12/tns-digital-life-2011-worldwide-study-on-online-consumer-behaviour/#comments Fri, 02 Dec 2011 09:31:20 +0000 Pieter http://pietervangils.com/?p=78 TNS Digital Life 2011- Worldwide study on online consumer behaviour ]]> http://pietervangils.com/2011/12/tns-digital-life-2011-worldwide-study-on-online-consumer-behaviour/feed/ 0 Google: The Evolution of Search http://pietervangils.com/2011/11/google-the-evolution-of-search/?utm_source=rss&utm_medium=rss&utm_campaign=google-the-evolution-of-search http://pietervangils.com/2011/11/google-the-evolution-of-search/#comments Tue, 29 Nov 2011 08:36:50 +0000 Pieter http://pietervangils.com/?p=75

For more information, go to www.google.com/insidesearch/

]]> http://pietervangils.com/2011/11/google-the-evolution-of-search/feed/ 0 The Power of Words http://pietervangils.com/2011/11/the-power-of-words/?utm_source=rss&utm_medium=rss&utm_campaign=the-power-of-words http://pietervangils.com/2011/11/the-power-of-words/#comments Tue, 22 Nov 2011 21:01:05 +0000 Pieter http://pietervangils.com/?p=61 Interesting video shown today at the Multi Channel Summit. This short film illustrates the power of words to radically change your message and your effect upon the world.

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